DHAKA: WebAble, a young and promising digital agency, has won their first Gold award in Commward 2016 in “New Technology in Promotional Campaign” category.
They won this award for an online campaign they created for Ruchi, for Eid-Al-Adha 2015, “Ruchi - Save the Cow”.
For 2015 Qurbani Eid, Ruchi wanted to do something out of the box. So WebAble created a web-based interactive game. They took the core emotion of Qurbani: sacrifice, and added a spin to it.
The primary objective of this campaign was to engage young people with the brand, said a press release.
WebAble is a digital creative agency delivering ‘WebAbulous’ brand experiences. With their enthusiasm and principle of simplifying digital interactions, WebAble is working with several national and international companies.
This two years old organization is working relentlessly to set new examples in the fields of technology and digital marketing in Bangladesh.
Commward is an initiative by Bangladesh Brand Forum to encourage and acknowledge the creative works of the Bangladeshi agency industry. This was their 6th award session - this time, in association with Cannes Lions.
BDST: 2021 HRS, SEP 06, 2016
BD/RR